• Interview With Jeff Goodman
    02.21.18

    Interview With Jeff Goodman

    Interview with Jeff Goodman, the Director of Marketing & Communication at the Frank Lloyd Wright Foundation, about supporting and marketing for nonprofits...

  • Same Message. Bigger Name. Ronald McDonald House Charities Modifies Name to Better Reflect Service Area
    02.18.18

    Same Message. Bigger Name. Ronald McDonald House Charities Modifies Name to Better Reflect Service Area

    Ronald McDonald House Charities of Phoenix begins 2018 with a slightly modified organizational name to better reflect the geographic area served at a “home-away-from-home” for families with children facing medical challenges.

  • 7 Social Media Trends Your Nonprofit Must Know For 2018
    01.24.18

    7 Social Media Trends Your Nonprofit Must Know For 2018

    Even if you’re a nonprofit leader, and you delegate your marketing and social networking efforts to more junior staff, it is your responsibility to understand trends, so you can make strategic decisions....

  • 10 Trends Every Nonprofit Needs To Know For 2018
    01.24.18

    10 Trends Every Nonprofit Needs To Know For 2018

    Nonprofit organizations differ radically from any business entity due to their very core. If business organizations are aimed at making money, nonprofit entities have a noble purpose of helping others....

  • Knowing Your Audience and Your Competitors
    01.10.18

    Knowing Your Audience and Your Competitors

    Resuscitating your social media presence depends on understanding how your customers use social media in their professional lives, especially when it comes to the B2B buy cycle. Need help getting started? Do a competitive social media audit.

  • Executive Breakfast: 5 Things Tech CEO's Can Expect From Marketing
    11.14.17

    Executive Breakfast: 5 Things Tech CEO's Can Expect From Marketing

    If it seems that there is a lack of trust or understanding between the marketing group and the CEO in your organization, you are not alone. An estimated 80% of CEO’s don’t trust the work done by marketing, while 91% of CEO’s trust CFO’s and CIO’s.

  • Integration Wins by BMA
    11.13.17

    Integration Wins by BMA

    This collaborative event is a must-see! PMACC is a new joint venture between AAF PHX, AIGA, AMA, AZIMA, BMA, and PRSA and we are excited to present our first collaborative event on November 16th!

  • Roundtable Analysis: The State of Arizona's Nonprofits
    09.25.17

    Roundtable Analysis: The State of Arizona's Nonprofits

    Nonprofit organizations are finding the need to constantly adjust their priorities to balance an ever-evolving economic climate with the changing needs of those they serve......

  • Mission Minded
    06.22.16

    Mission Minded

    As professionals running an association, we can sometimes fall into the trap of telling our members to “do as we say, not as we do,” meaning that we are more focused on their development and success than that of our own. Be "Mission Minded."

  • Report shows funding, finding right talent are biggest challenges for nonprofits
    04.22.16

    Report shows funding, finding right talent are biggest challenges for nonprofits

    The Alliance of Arizona Nonprofits set out to understand the top challenges and opportunities facing nonprofits, including whether or not they felt they had access to the right level of resources to help them be most successful. This is what they found.

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